If you are reading this, you may be a planner who is already trying to convince a client that he or she wants inclusive travel for the company’s incentive package. Of course you have told your client the usual reasons: saves money, saves time for booking, you know what it will all cost, etc.
However, a little mind storming may reveal some new bright ideas for you to present. Ask yourself these questions about inclusive travel and see how the answer fits into your clients’ various needs.
1. How will an inclusive trip be easier for the participants?
This question is crucial to the success of the trip, but one some people ignore or simply don’t have time to think about. For instance, if you are planning a reward trip for a highly productive key employee and his spouse or partner, find out if there is a romantic getaway package with activities for two that will take the guesswork out of occupying themselves as a couple.
2. How will a certain package inspire the participant in favor of your client?
If you client is rewarding employees, a sales team let’s say, all they have to do on this trip is enjoy themselves. They don’t have to make choices except perhaps what to eat, but if you have included everything they can possibly want they don’t have to make up their minds about anything. Make it a time of relaxation and fun, and they will come back recharged–this is a clear benefit to your client.
3. How can I appeal to what the participant wants most?
You could accomplish this by putting together a choice of packages if you’re working with individuals. If you’re working with a group, find activities and meals to include that consist of the group and other ones that are more private. It sounds complicated, but a little effort will produce a great selling point for your client–it’s east, it’s fun for the guests, and it will make future prospects easier.
Of course, other questions will probably spin off from this short list, but that’s what this was designed for–to make you think about your client and the guests more directly and increase your sales of inclusive travel.
